Our Ash It Out Blue Shampoo is designed to enhance or to increase the brilliance of blonde hair–natural or treated. Can help decrease brassy tones. Containing exceptionally high levels of deep colourant, over time the richness of your brilliant blonde hair will be maintained. As with all similar products, professional advice and strict adherence to the instructions cannot be overemphasized. Wearing single use colour protective gloves, apply sparingly to wet hair, lather and rinse thoroughly. Directions for use: After washing, apply a small amount to your wet hair. Apply from root to tip. Rinse. For an intensive conditioning, leave in for up to 2 minutes before rinsing. INGREDIENTS: Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Ammonium Lauryl Sulfate, Cocamide Dea, Parfum, Glycerin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride,disodiumEdta,phenoxyethanol,methylparaben, Butylparaben, Ethylparaben, Propylparaben, Isobutylparaben, Sodium Chloride, Sodium Hydroxide, Methylchloroisothiazolinone, Magnesium Chloride, MagnesiumNitrate, Citric Acid, Ci 60730, Benzyl Benzoate Not for eyebrows or lashes. The colourant may stain. Avoid all bare skin and eyes. If contact is made, rinse immediately, removing contact lenses. May cause allergic reaction – test a small patch behind the ear, leaving on the skin for 48 hours. If any reaction occurs (blotching, itchiness, swelling, redness etc) do not use. Do not use if your client has had a previous colour reaction, damaged scalp, sensitive skin. Not for children. Keep out of children’s reach. 250ml